French & German Recruitment

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Is Your Tech Business Rooting For Women?

Posted: 2014-10-30
Woman with childWomen are under-represented in many high-earning fields in the professional sphere, be it in the tech world or in politics. When you find women in senior positions, it often happens that they don't get the same pay as their male counterparts, irrespective of whether they have maternal duties (which is often used against them to imply that they work less hours or are not fully committed to their work even though the percentage of lesser hours is not often proportionate to the often confounding difference in pay) or not.
A Huffington Post article states that women only earned 77 cents as compared to every man's 1 dollar in one of the most developed democracies in the world like America. During the recent recession, men found re-employment much more easily than women.
When this is juxtaposed with the fact that a recent study by American universities like University of Georgia and Columbia University indicates that the fairer sex performs better in matters of attentiveness, diligence and a desire to learn -- some very highly valued attributes in an employees it is all the more devastating.
In tech companies, thankfully, things are looking less bleak of late. Many tech companies, especially the more renowned, big ones, are looking at ways to engage women employees and to egg on more women to apply.
The latest buzz about Facebook and Apple covering costs of freezing the eggs of  women employees who prioritise work over family-planning. Although these companies are already known for their perks (including long maternity leaves and even a bonus to new parents), this move is revolutionary. Although Facebook has already implemented this coverage amongst its benefits, Apple will be doing the same; although only upto $20,000; soon. While this goes a long way into projecting a pro-woman stand, what it also does is announce from the rooftops that top female talent is as valued as male talent, which, sadly, is hardly ever acknowledged. 
Additionally, in order to improve interest in IT (which women are historically not as interested in, studies show), organizations are creating outreach programs for adolescents, hoping that the early exposure will work wonders in launching a more diverse IT workforce. AT&T, on the other hand, approaches the problem in a way that produces quicker results: they hire women who show an inclination towards  technology and then takes it upon themselves to guide them (and their careers). Google is famous for offering 12 weeks of maternity leave to female employees who are about to become mothers and now for the fortnight of leave called the "Crushing Sense of Incompleteness Leave."-- that aging female engineers are entitled to.  Additionally, Google has recently announced that it will pay for the education of women in tech, especially minorities. 
The time is ripe for these tech giants to offer such perks what with the numbers of women in IT dramatically increasing in the last few years which has resulted in a larger pool of talent. Also, in the case of Facebook and Apple, the trend of freezing eggs is at an all-time high among ambitious young women who work as top executives in various fields. This seems like a good option for women who had sacrifice prime working years or choose to not have children for the sake of having them. Furthermore, there are many financial benefits to bearing a child later in life, especially in the Information Age when competition and work life stress is higher than it has ever been.